Swiss Travel Fair 2026 in Lugano: last spaces available for exhibitors
From March 19 to 22, 2026, the Lugano Exhibition Centre will host a new edition of the Swiss Travel Fair – iViaggiatori, an event dedicated to tourism and travel experiences.
The event confirms itself as a key reference point for tourism operators, destinations and industry professionals who wish to meet a public already focused on choosing their next vacation. More than 15,000 visitors are expected, mainly from the Swiss market and neighboring regions.
A fair dedicated to those actively planning their next vacation
The Swiss Travel Fair was created with a clear objective: to establish direct contact between tourism supply and demand. Visitors attend the fair with the intention of discovering new destinations, gathering information and planning stays and experiences for the spring and summer season.
For exhibitors, this represents a concrete opportunity to present itineraries, packages and customized proposals, connecting with an audience interested in sustainable tourism, nature, outdoor activities and authentic travel experiences linked to local territories.
Why participate in the Swiss Travel Fair 2026
March is a strategic period for the tourism industry, when many travelers finalize their choices for spring and summer. Being present at the fair allows exhibitors to generate direct contacts, increase visibility in the Swiss market and collect qualified leads even after the event.
Various exhibition solutions are available, from standard booths to premium or customized options, with turnkey services and the possibility to tailor the space to specific needs.
Useful information
When: March 19 – 22, 2026
Where: Lugano Exhibition Centre, Switzerland
Expected visitors: over 15,000
For more information and details about exhibition spaces, visit the official website: https://www.iviaggiatori.org
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